Business Development

& Sales Training Provider

Business Development Services to Amplify Sales Results

2025 Goal Setting and Dream Book Workshop

Presented by Polin Performance Group and Chuck Polin Associates

Register Now

Polin Performance Group provides real-world sales solutions by training you and your team with the skills needed to maximize sales performance and increase revenue. We positively impact companies and professional service firms by maximizing sales and business development results. 


We recognize that a “one-size fits all” approach will limit your ability to succeed. That's why we customize our program for each client.


Depending on your needs, we may:

  • Develop a high-level sales and business development strategy.
  • Provide personalized coaching to get the best performance from your people.
  • Deliver customized training to provide tools to fill in the gaps regarding the weaknesses of your people.
  • Offer fractional sales management services to take the burden of managing the sales team off your shoulders.
  • Coach your account managers to increase business through cross-selling and upselling.
  • Customize a program that will combine several of our offerings.

If you are looking for an advisor to help you develop a plan to increase sales and close more business, contact us to learn how we can help.

Contact Us

Contact Us

Featured Programs

We facilitate programs in every industry to support sales and business development efforts.

Polin Performance Group (PPG)is a leading sales training company that has revolutionized the way organizations approach their sales teams. With a track record of success spanning over a decade, PPG as a sales training provider has established itself as a trusted partner for businesses seeking to enhance their sales performance and drive revenue growth.


What sets us apart as a sales professional coach from other sales training providers is our unique and innovative approach. We understand that effective sales training goes beyond simple techniques and strategies. Instead, we focus on empowering sales professionals with the right mindset, skills, and knowledge to excel in their roles.


One of the key strengths of Polin Performance Group lies in our ability to customize training programs to meet the specific needs of each client. Whether it's a large corporation or a small business, our team of experienced trainers works closely with organizations to understand their sales challenges and design tailored solutions. By identifying areas for improvement and implementing targeted training modules, Polin Performance Group ensures that sales teams receive the most relevant and impactful training possible.


Furthermore, Polin Performance Group goes beyond the traditional classroom setting. We believe in providing practical, hands-on experiences that allow sales professionals to apply what they learn in real-world scenarios. Our interactive workshops and role-playing exercises enable participants to develop and refine their sales skills, boosting their confidence and overall performance.


Polin Performance Group's commitment to excellence and continuous improvement has earned us a stellar reputation in the industry. Many businesses have witnessed remarkable transformations in their sales teams after partnering with our sales training company. Through our training programs, organizations have achieved significant increases in sales revenue, improved customer relationships, and enhanced team collaboration.


In today's competitive business landscape, investing in a sales training provider is essential for organizations looking to stay ahead. Polin Performance Group offers a comprehensive suite of services that empower sales professionals to reach their full potential and drive tangible results. As a sales training company, Polin Performance Group has earned its position as a trusted partner for businesses seeking to unlock the full potential of their sales teams.

Our Business Development Services

A word from our clients

quotes2Artboard 2

Sales Leadership Blog

Visit our blog for best-in-class sales tips, news and resources.

Sales Goals and Business Development Plans
By Evan Polin October 20, 2023
Unlock growth: Discover the crucial link between sales goals and business development for success.
Sales Coaching
By Evan Polin October 20, 2023
Discover how Sales Coaching empowers seasoned service pros. Elevate your skills and drive success. Explore now!
By Evan Polin October 20, 2023
As the end of the year approaches, the pressure to meet and exceed sales goals intensifies. It's a critical juncture where strategic planning and focused execution can make all the difference between accomplishing your sales goals and falling short of your goals. In this article, we'll delve into sales strategies that can propel you towards hitting your goals, ensuring that you not only finish the year strong but set the stage for a successful 2024. 1. Reflect and Reframe: Start by reflecting on your year so far. What worked well and what didn't? Examine the new clients you have brought in this year. How did you get in front of those opportunities? Which prospecting activities converted into new business? Use this insight to reframe your prospecting approach for the remaining months. Sometimes, a small pivot in strategy can yield significant results. 2. Segmented Targeting: Focus your efforts on high-priority segments. Identify the most lucrative market niches or customer profiles and tailor your sales approach to address their specific needs. Are there industries that may be more receptive to your message at the end of the year? Are you looking at the different services you provide and seeking out your ideal prospects? A targeted sales strategy often yields better returns than a broad, one-size-fits-all approach. 3. Leverage CRM Data for Upselling: Your CRM data is a goldmine. Participate in a true account management exercise with the companies in your database. Identify opportunities for upselling or cross-selling based on past interactions and transactions. Existing customers are often more receptive to additional offerings, and this can significantly boost your revenue and your reach within your current client base. 4. Strategic Partnerships for Mutual Growth: Explore strategic partnerships that can complement your offerings. This collaborative approach can open new avenues for business, expand your reach, and create a win-win situation for both parties involved. 5. Intensify Client Engagement: Strengthen relationships with existing clients. Schedule check-ins, seek feedback, and showcase the value you've provided throughout the year. Satisfied clients are more likely to become repeat customers and advocates for your brand. 6. Empower Your Sales Team: Ensure your sales team is equipped for success. Provide additional training, set clear goals, and foster a supportive environment. Motivated and well-prepared teams are more likely to meet and exceed targets. The year-end is not just a countdown; it's an opportunity to strategically position yourself for success. By adopting these sales strategies, you can maximize your efforts, overcome challenges, and achieve your sales goals before the year closes. Remember, the right mix of reflection, targeted approaches, and team enablement can pave the way for a strong finish and set the stage for an even more successful year ahead. If you are interested in learning about how you and your team can be more effective maximizing your sales results before the end of the year, please reach out to Polin Performance Group by emailing us or calling us at 215-970-2360 .
Show More
Share by: